Associate Professor of Marketing

David Eccles School of Business


Carson holds a Ph.D. in marketing from the University of Minnesota, an M.B.A. from the University of Texas-Austin and an A.B. in Economics from the University of Illinois.


Marketing strategy and management, marketing channels, innovation and new product development, R&D management, outsourcing, high-technology marketing, intellectual property rights, the marketing of motion pictures, and e-commerce.

Office Phone: 801/587-7967