Researcher Examines Film Studios’ Marketing Strategies and Box Office Performance

According to research led by a marketing professor at the University of Utah’s David Eccles School of Business, film studios might be better served with more targeted advertising that takes into account the movie-going habits of different communities, as well as how those communities respond to paid advertising and movie-review blogs. Read More

May, 2013 from the U

The U Wants You (to Nominate a Veteran)

The University of Utah will host its 15th annual Veterans Day commemoration Monday, Nov. 11, 2013, in the A. Ray Olpin Union building. Members of the public are encouraged to nominate a Utah veteran to be honored at the event. Read More


Food Lovers Get A Culinary Tour Of Utah’s Best Local Fare

Lifelong Learning at the University of Utah introduces A Taste of Utah, a culinary excursion to savor some of the best food and drinks the state has to offer. The new series will be offered this summer along with a large variety of other non-credit courses ranging from crafts and cooking to business and finance. Read More


Men’s Rugby Club Team Suspended through 2013

The University of Utah today announced the Men’s Rugby Club team is prohibited from play for the remainder of the calendar year after violating terms of a suspension issued in May of 2012. Read More


$4.5 Million Gift for New Law School

As the University of Utah’s S.J. Quinney College of Law prepares to break ground on its new, home this June, the Alternative Visions Fund of the Chicago Community Trust announced a $4.5 million gift to the college. Read More